Most business-to-business traders are aware that Internet trading is on the increase, yet many businesses are failing to become involved, claiming they are too busy, too small, haven't got the expertise, or it will be too costly.

These firms are putting themselves at risk as many customers and suppliers are becoming so accustomed to online trading that they are moving their whole business process online. Firms that fail to take advantage of e-business will not just lose business, they will fail to gain new business and miss out on an opportunity to save costs.

The UK treasury claims that one in four businesses are trading electronically, and that the UK could save £27 billion a year if all businesses moved online. However the vast majority of businesses do not even have an e-business strategy - so there is still plenty of opportunity to get ahead of at least some of your competitors. The UK government' ambition for more than one million businesses to be online by 2002 was geared more towards increasing exports rather than domestic sales, and e-commerce removes a lot of the barriers that have previously deterred small businesses from even trying to export.

Businesses that tackle e-business stand the best chance of prospering in the new climate of electronic trading. It involves risk - trying new tools and techniques to grow business. However if you don't try e-business you are taking an even bigger risk - the risk of your business diminishing or disappearing altogether!

Paradigm RedShift can support you in developing a viable e-business strategy. We will work with your key managers and stakeholders to facilitate the development of an effective e-business strategy.

Whether you're an entrepreneur or an existing business owner , our service will enable you to

  Identify and assess benefits of the Internet in your business

  Benchmark your competitors' Internet business activity

  Identify areas where the Internet may save you costs

   Identify business models for your industry and marketplace

  Identify business and technical risks, and plan to avoid them

   Develop a strategy for high reward, low cost Internet activity

   Find and investigate partnership candidates

   Identify areas where use of the Internet can improve your customer relationships